This explains how BT Gun Company handles your personal information when you visit or shop at btgunco.com (the “Site”).

Information We Collect

When you visit our Site, we automatically collect certain details about your device — your web browser, IP address, and cookies — along with information about the pages or products you view, how you arrived at our Site, and how you use it. We call this Device Information.

We collect Device Information through:

  • Cookies — small files on your device with a unique ID. Learn more about cookies and how to disable them at allaboutcookies.org.
  • Log files — track activity on our Site, including your IP address, browser type, and more.
  • Web beacons, tags, and pixels — electronic files that track how you use our Site.

When you make a purchase, we also collect your name, billing and shipping addresses, payment information, email address, and phone number. We call this Order Information.

In this Privacy Policy, “Personal Information” means both Device Information and Order Information.

How We Use Your Personal Information

We use Order Information to process your orders, arrange shipping, and send invoices and order confirmations. We also use it to:

  • Communicate with you
  • Screen orders for risk or fraud
  • Share information or offers about our products and services, if you’ve told us that’s okay

We use Device Information to help prevent fraud (for example, by checking your IP address) and to improve our Site — making it easier to use and measuring the effectiveness of our advertising.

Sharing Your Personal Information

We share your Personal Information with others to help us operate the Site, as described above. We use Google Analytics to understand how customers use the Site — read Google’s Privacy Policy or opt out of Google Analytics.

We may also share your information to comply with the law, respond to legal requests, or protect our rights.

Ads Tailored to You

We use your Personal Information to show you ads and messages we think you’d be interested in. Learn more at the Network Advertising Initiative.

You can opt out of tailored ads through:

You can also opt out through the Digital Advertising Alliance’s opt-out portal.

Do Not Track

We don’t change our data collection or use practices when your browser sends a “Do Not Track” signal.

Your Rights

If you’re located in Europe, you can access, correct, update, or delete your personal information at any time — contact us using the information on our Contact page. We process your information to fulfill orders and for our legitimate business interests, and your information may be transferred to and processed in Canada and the United States.

How Long We Keep Your Data

We retain your Order Information for as long as needed, unless you ask us to delete it.

Changes

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons.

Questions about this policy? Contact us.